21.03.11
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MELISSA BLOCK, host:
A new propagation of bathroom scales has more in common with your smartphone than with their spring-loaded forebears.
From Chicago In the open Radio, Gabriel Spitzer reports on scales that control mark off far more than weight and can even update your Twitter feed.
GABRIEL SPITZER: Tanita Corporation began in 1946 making old-fashioned bathroom scales. By the '70s, they started making digital scales. Sales executive Keith Erickson says it took some getting second-hand to.
Mr. KEITH ERICKSON (Sales Manager, Tanita Corporation): Well, I cogitate on there was a lot of resistance. Even today, people think of what a scope should be - and that is a dial, you know, your weight is measured using a dial.
SPITZER: Now, Erickson says they don't even call them scales. As contrasted with they're health monitoring devices. They can measure your cross, but also your fat content, bone mass, water power, even how much fat is under your skin versus around your organs.
Source: NPR